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Virtual Excellence Academy™
Welcome & Orientation
Welcome Video (2:57)
Overview & Outcomes
How to Use This Program
Inner Circle Community Road Map
Never Miss an Inner Circle Event 🥳 (1:32)
My Commitment Contract
Quiz
BONUS LIVE STAGE TALK: How to Create Success as a Service Provider by Embracing Your Weird & Ignoring What Everyone Else Is Doing (29:28)
BONUS LIFESTYLE DESIGN MEDITATION: Stay Connected to Your Why!
Exclusive Job Opportunities
DNK Exclusive Job Opportunities FAQ
DNK Matchmaking Guidelines: PT. 2 Connections
Direct Apply Email Guidelines
Writing Etiquette & Tools for Virtual Assistants (5:04)
PRE-STUDY: Workspace Setup
Introduction (0:46)
TEMPLATE: An Easy Daily Planner (6:03)
Tech Specs
Digital Decluttering Action Steps
TOOL: Google is Your Friend - Part 1 (18:03)
TOOL: Google is Your Friend - Part 2 (15:23)
Quiz
Cybersecurity Essentials for Freelancers & VAs
Cybersecurity Quiz
Module 1.1: The Foundations - Your Business
Introduction
Business Lingo Glossary for VAs & Freelancers
Your Who, How, and Why (1:23)
Explore Your Why
Identify Your Existing Skills
Your Ideal Client & You
Naming Your VA Business
💡 Business Name Generator (Interactive Tool)
Module 1.2: The Foundations - Your Legal Business Setup
Introduction & Pointers
General Legal Structures for Guidance
US Specific Business Structures (Video + Notes) (44:20)
Should you have a business bank account?
Your Tax Obligations
Module 2: Money Matters - Know Your Numbers
Three Pricing Models (7:40)
The DNK Pricing Strategy To Win Clients Over
TOOL: The Hourly Base Rate Calculator
Your Skill Level Should Reflect in Your Rates - Benchmarks
How to Change from an Hourly Model to a Retainer Model
Retainer Projection Tool
Getting Paid Made Simple
TOOL: PayPal Invoicing (9:12)
TOOL: Stripe Invoicing (13:55)
TOOL: Canva Invoicing (4:33)
Alternative Payment Processors & Invoicing Options
TEMPLATE: Raising Rates Etiquette + Swipe Email
BONUS: Travel Hacking with Hannah & Cara - How to Use Credit Cards to Take You Places (57:53)
Module 3: Get Visible - Set Yourself Up for Success
Set Yourself Up for Success
Create Your Portfolio
Optimize Your Personal Profiles
Your Facebook Business Page/LinkedIn Profile (2:56)
Set up your LinkedIn (71:43)
Set Up Your FB Page (19:19)
TOOL: Canva & Mobile Responsive Cover Image (10:06)
TEMPLATE: FB Page Cover Template & How to Use it
Set up your Instagram
TOOL: One Link to Rule Them All - Linktree Overview (14:31)
Create Your Digital Business Card (2:06)
Sourcing Shareable Content (3:45)
Quiz
BONUS: LinkedIn Tips with Sami Gardner (36:59)
Module 4: Start Interacting - Marketing in Action
Start Interacting
Where do I find clients?
3 Simple Ways to Land Clients Right Away
Introduction to Relationship Marketing
TEMPLATE: Introductions for Impact
Your Immediate Network aka The Pool Method
TEMPLATE: Reaching Out to Your Existing Network
75+ Facebook Groups to Grow Your Biz (1:12)
Networking Know-How for In-Person Events
Applying to Job Advertisements on Social Media
W.A.R.M Method (From DMs to Dollars)
W.A.R.M Method Comprehension Test
Practice Your Declaration on Real People
Quiz
BONUS: Applying to Remote Job Posts as a Freelancer/VA
Next Steps
Module 5: Lead Management - Be Prepared for Your First Client
Before Your First Client
Introduction (1:52)
Discovery Calls - What, Why & How (5:15)
ACTION STEPS: Discovery Calls
PRACTICE: Ideal Client Discovery Call Challenge
Get the Client: Sales & Pitching Like a Pro with Jade Jemma (29:58)
Essential Tools for Lead & Client Communication
TOOL: Calendly - Book Meetings (& Discovery Calls) Effortlessly (20:09)
TOOL: Zoom Deepdive with Monika (24:57)
TOOL: Video Check-Ins with Loom (12:16)
TOOL: Start Slacking - The Best Tool for Day to Day Communication (22:37)
ACTIONS STEPS: 10 Things That Can Hold You Back from Landing Clients
BONUS: How to Avoid Job Scams
BONUS: How to Start Your VA Business When You’re Still in Full-Time Employment
Module 6: Client Onboarding - You Got the Client, What Now?
Congrats: You Got the Client - What Now?
Your Client Onboarding Steps
How to Establish Healthy Boundaries (62:41)
The WOW Factor: Client Retention Strategies
TEMPLATE: Swipe Files - Contracts & T&C's
TEMPLATE: Email Template Pack for Difficult Conversations & More
TOOL: Sign Contracts Online (14:38)
TOOL: Secure Password Sharing with Lastpass or 1Password (35:04)
The Ins and Outs of Tracking Time as a Virtual Assistant
TOOL: Time Tracking with Toggl (7:49)
Which Project Management Tool Should You Use?
TOOL: Project Management with Trello (17:00)
TOOL: Project Management with Asana (21:30)
TOOL: Project Management with ClickUp (33:34)
TOOL: Digital Organization with Notion (11:31)
TOOL: Dubsado - A CRM for Virtual Assistants (58:53)
TOOL: Scribe & Creating Standard Operating Procedures (7:05)
Offboarding a Client
BONUS: Client Perspectives from Hannah's Client (57:50)
BONUS: When Should You Leave Your Full-Time Job?
Module 7: Content Creation for Freelancers
Introduction (0:26)
What Is Content and Why Is It SO Important? (1:04)
The 3 Content Commandments
On Topic: Discovering YOUR Best Topics
The Content YOU Need to Be Creating
Go Pro: Create a Prompt Database with ChatGPT & Notion (3:56)
Staying Current: Newsjacking
Building Authority Content
Content Repurposing (AI & Manual Workflows)
TOOL: Content Batching with Buffer (14:18)
BONUS: Improving your Videos with Joanna Gryżewska
Module 8: Graphic Design for Freelancers
TOOL: Canva Deep Dive with Monika (55:36)
TOOL: Introducing Adobe Photoshop with Alicia (13:08)
TOOL: Introducing Adobe Illustrator with Alicia (13:17)
Graphic Design Resources
BONUS: How to Identify Any Color on Your Screen Quickly! (2:19)
BONUS: How to Quickly Identify Any Font on a Website (1:14)
Standard Graphic Dimensions Cheat Sheet
Module 9: AI Systems & Automation for VAs & Freelancers
Uplevel With Automation
Can you Automate? Should you Automate? With Erik Harkness (83:27)
TOOL: Zapier aka Automation (17:21)
TOOL: Airtable & Data Management with Gareth Pronovost (26:06)
TOOL: CANVA AI - Introduction to a tiny powerhouse (9:23)
AI TOOL: ChatGPT Intro for VAs (57:51)
The Best Ways Freelancers Can Use AI to Thrive (without replacing themselves) with Brittany Long (60:52)
GPT Creation with Brittany Long (56:31)
3 Ways Online Service Providers Can Use AI to Earn More Right Now with Brittany Long (71:35)
Cloning Yourself: How Service Providers Can Create Scalable Businesses with AI with Brittany Long (61:26)
What VAs Should Learn About AI to Thrive in 2026 with Brittany Long (63:50)
How to Use AI to Make Your Clients More Money (and become irreplacable) with Brittany Long (60:26)
Module 10: Uplevel Your Career
Add-On Income Streams for Online Service Providers
Affiliate Marketing
Consulting
Product Creation
OBM vs High-Level VA
Thoughts on Career Sustainability and Security as VAs with Hannah (89:17)
Uplevel with the VEA Legacy Edition
Create Your Own Website (73:56)
CONGRATS 🥳 - Get your DNK Badges & Certificate
Get Your DNK Approved Virtual Assistant Badges
Beyond the Community: 1:1 Support
BONUS: Livestream #replay Vault
The Trust Gap: Why Skills Aren’t Enough To Get Hired (and what to do about it) with Hannah Dixon (74:23)
From “I Do Everything 😇” to “Think of Me When… 🤩": Practical Positioning for VAs & Freelancers with Ioana Stepanov (91:03)
Build Better Client Experiences: Portals, Apps & No-Code Tools with Gareth Pronovost (63:47)
How To Find and Sign Clients on Threads (as a Virtual Assistant) with Taylor Lane (75:13)
The Freelancing Ecosystem: Understanding the $500/$50k Gap with Hannah Dixon (58:28)
Taxes for U.S. Freelancers Traveling or Living Abroad with Sandra Morno (65:18)
Beyond the Paycheck: How Virtual Assistants Can Save, Invest & Thrive with Dee Watkins (70:55)
Project Delivery Success for Virtual Assistants, Freelancers & Remote Workers with Giana Lawrence-Primus (79:47)
Aligned Expressions: Crafting Marketing That Feels Natural for Your Freelance Biz with Nienke Nina (84:42)
How to Build and Activate your Professional Network with Amber Daughn (88:17)
Hard Truths with Hannah (86:09)
Travel Hacking with Hannah & Cara - How to Use Credit Cards to Take You Places (57:53)
Thoughts on LinkedIn in 2023 with Hannah (71:43)
3 Simple Client Retention Strategies for Freelancers (19:13)
Starting Your VA Business from Scratch - What You DO and DON'T Need (59:31)
The Power of Personal Branding with Conni Biesalski (52:24)
Tips to Boost Your LinkedIn Profile with Sami Gardner (36:56)
Solo Travel 101: A VEA Member Panel — Business in Your Backpack (64:12)
Solo Travel 101 (Part 2): A VEA Member Panel — Business in Your Backpack (60:27)
Hiring Your First Virtual Assistant Intelligently & Ethically (33:02)
BONUS: Tools & Resources
Copywriting and eBook Tools & Resources
Graphic Design Tools and Resources
Audio/Podcasting Tools & Resources
Video Tools and Resources
BONUS: Magnetic Money - Rapid Breakthrough Therapy with Denise Mortimer
Add the Course to Your Dashboard Here
BONUS: Mindset, Self-Care & Empowerment Boost with Kim Gorchs
Introduction & Why Check-in Regularly
BOOST: Monday Morning Boost (22 min) (22:31)
BOOST: Meditative Time Blocking for Freelancers (30 min) (29:38)
SESSION: Coming Back to Your Why (83 min) (83:47)
SESSION: Conquer Your Fears - Growing Confidence (53 min) (53:50)
SESSION: Building Resilience - Navigating Freelance Ups and Downs (56 min) (56:20)
MOVEMENT MEDICINE: Somatic Boundaries Exploration (54 min) (54:20)
MOVEMENT MEDICINE: Embodying Your Vision (85 min) (85:41)
MASTERCLASS: Finding Hormonal Balance as a Remote Worker (46 min) (46:11)
MASTERCLASS: Healthy Living Through Ayurveda (31 min) (31:10)
The Trust Gap: Why Skills Aren’t Enough To Get Hired (and what to do about it) with Hannah Dixon
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